Structural adjustment in the post-reunification era
Economic development in the county collective of Zwickau City and Land, Werdau and Glauchau
- Institution
- City of Zwickau (lead)
- Location
- Zwickau, Werdau, Glauchau
- Service
- Team leader / Study / Implementation advice
- Duration
- 1991 - 1994
Economic development,
Zwickau region
Following German reunification, the Federal Ministry of Economy funded studies on regional economic development in the acceding territories. These covered all relevant aspects – economic, technological, research and educational structures, incubation potentials, transport connections, tourism potential along with future structures for regional development and use of EU funds. GOPA-Consultants carried out several such assignments in Saxony; Mr Pornschlegel led the six-expert team for the county collective of Zwickau. This was (and remains) a key automotive region, with the Mosel car factory having been newly built by Volkswagen. The study’s findings were based on a broad, structured survey of regional actors from all walks of life, whose inputs were presented, discussed and finally agreed in a number of workshops leading to a strategy and (costed) action plan. During the plan’s implementation, several further workshops were held; these dealt with organisation and procedures for regional development as well as the establishment of a business incubator. Study tours to similar structures took place to the Länder of Hesse and the Rhineland-Palatinate. In sum, the following services were provided:
- Team co-ordination
- Questionnaire design, face-to-face survey and various SWOT-analyses
- Strategy workshops
- Promotion of inter-communal co-operation
- Laying the basis for organisational structures of economic development (and future use of EU funds)
- Study trips within Germany
- Implementation workshops
GOPA, Bad Homburg (Germany)